Management Development Programme

Date:
Nov 1 - 13, 2026
Application Deadline:
Oct 10, 2026
Venue:
Rausing Executive Development Centre, LUMS
 

Contact Us

Need a personal consultation?
rec@lums.edu.pk
+92 42 3560 8243 +92 42 3560 8119
MANAGING A BALANCING ACT

The Management Development Programme (MDP) is our flagship executive programme that enables participants to expand their knowledge across all functional areas and develop a holistic management perspective. By integrating key functional disciplines, participants develop the capability to envision, influence, control and implement the firm's strategic direction. 

MDP aims to create successful business leaders who can compete by leveraging their own and their organisations’ inherent strengths. Residing together at LUMS, the participants immerse themselves in a two-week-long learning experience that has been engineered to be rigorous, real in context and transformational.

 



MDP: A Transformative Learning Experience 

The LUMS Management Development Programme (MDP) enables participants to build this integrative perspective. MDP aims to create successful general managers who can leverage their own and their organisations’ inherent strengths to deliver results.

During the programme, the participants; 
  • Acquire conceptual skills to understand business functions and their inter-linkages
  • Develop the ability to rethink business functions and lead change at different levels of the organisation
  • Understand how industry structures work and evaluate how to create value and profit for your operating unit in a competitive environment
  • Develop key value drivers for business performance to achieve long-term growth and sustenance
  • Learn best international practices as to how organisations respond to volatility and complexity
  • Gain insight into emerging technologies and their application in the context of their businesses
  • Understand and harness your leadership capability to lead the organisation effectively
  • Gain exposure and insight by interacting with like-minded peers from diverse backgrounds
 




MDP: A Highly Recommended
Programme

 
 
The MDP curriculum has been designed to impart learning that reinforces functional knowledge and bridges the core management areas of marketing, finance, operations, technology, people management and leadership to create functional synergies.

The programme strongly emphasises participant-centred learning, encompassing diverse pedagogical tools such as case-based teaching and immersive exercises and simulations that formulate the foundation for an intellectual and engaging discussion of management theory and practice.

 

CORE THEMES


MARKETING AND SALES

Explore the core marketing principles, including positioning, segmentation, interactivity, value proposition, effectiveness, impact and brand equity, for developing and implementing an effective conventional and digital marketing strategy.

Understand the fundamentals of Strategic Sales Management, including sales force effectiveness and key account management, and learn how to build sustainable customer relationships that drive revenue growth.

 

PEOPLE

Focus on strategic human resource management with particular emphasis on recruiting and retaining a diverse workforce (such as millennials, Gen-Z) in hybrid environments

Strategies for performance management, employee engagement and well-being

 


DIGITAL TRANSFORMATION

Recognise threats and opportunities in an increasingly digital world and implications for B2B/B2C organisations; 

Articulate the vision for a digitally transformed organisation and strategies for the successful pursuit of this transformation; 

Develop a digital mindset 

 
 INNOVATION 

Understand the importance of process, culture, organisation and management in developing an innovative organisation
 

 FINANCE

Managing the financial health of the firm, fundamentals of financial strategy, use of data and models in improving financial management

Understanding the implications of the new age (“digital”) economy on financial models

 

SUPPLY CHAIN AND OPERATIONS

Build resilience in the supply chain and operations with emphasis on lessons from the local and global landscape

Implications of digital and hybrid business models in the context of managing supply chains; impact of macro-economic conditions and implications for sustainability and value in operations and supply chain

 


LEADERSHIP

Leadership styles and traits necessary to lead successfully in an increasingly digital world

Communication and personal effectiveness

How to lead and inspire people in uncertain times


STRATEGY AND GOVERNANCE


Develop an understanding of strategy development and execution, along with global economic trends, the macroeconomic outlook of Pakistan and its implications for organisational strategy

Learn the principles of corporate governance, including board oversight and the role of leadership in ensuring accountability, risk management and ethical decision-making

 


EMERGING THEMES


Interactive discussions on emerging themes, including

Blockchain
Artificial Intelligence (AI)
Data Driven Decision Making
Machine Learning 
ESG
Diversity, Equity and Inclusion (DEI)

 

 

Programme Director
Associate Professor
PhD, LUMS University
Research Interests:
Creativity; Motivation; Performance Management Systems; Team Building and Leadership
Co-Programme Director
Assistant Professor
PhD, CASS Business School, City University
Research Interests:
Brand Management; Status Consumption; Acculturation; Leadership; Consumer Behaviour; Marketing Research; Gender; Religion and Consumer Culture
Additional Faculty
Assistant Professor
Ph.D. in Computer Science (Language Technologies), Carnegie Mellon University, USA
Fulbright Doctoral Scholar
Research Interests:
AI and Machine Learning, Speech and Natural Language Processing, ICTs for Development
Associate Professor
PhD, Purdue University
Research Interests:
Information Security & Privacy; Services Computing; Cloud Computing; Distributed Systems
Professor Emeritus
PhD, University of Texas at Arlington
Research Interests:
Marketing Management, Business Strategy and The Business of Entertainment
GHAZAL ZULFIQAR MIR
Associate Professor
PhD, University of Massachusetts, Boston
Research Interests:
The global political economy of labor, class, and global finance

 

HASSAN RAUF CHAUDHRY
Associate Professor
PhD, North Carolina State University
Research Interests:
Supply Chain Management; Retail Supply Chains; Strategic Sourcing; Vendor Management; Textile and Apparel Value Chains; Supply Chain Risk Management

MOEEN NASEER BUTT
Associate Professor

PhD, Marketing, Ivey Business School, Western University
Research Interests:
Assessing the impact of Growth; Governance and Geography of franchise systems on their performance; Franchising; Market Development & Marketing-Finance

MOMIN AYUB UPPAL
Associate Professor, Electrical Engineering
PhD, Texas A&M University
Research Interests:
Machine Learning for Wireless Communication; Applied Signal Processing; Environmental Sensing using Radio Signals; Non-Orthogonal Multiple Access and Prototyping using Software Defined Radios
Associate Professor
PhD, RWTH Aachen University
Research Interests:
Internet of Things, Cyber-Physical Systems, ICT for Development

MUHAMMAD LUQMAN AWAN
Senior Lecturer (SDSB)
PhD Scholar, University of Stirling Scotland
Research Interests:
Sales Force Management; Marketing Channels; Strategic Sales Leadership; B2B Marketing

Associate Professor
PhD, University of Manchester
Research Interests:
Corporate Finance; Privatisation Policy; Regulation of Utilities; Financial Institutions & Markets; Social Enterprise
Assistant Professor Management Information Systems
PhD, Rutgers the State University of New Jersey
Research Interests:
Social Media Data Analyses; Including Sentiment and Behavior Analyses; Data Mining and studying the use of Twitter for Campaigning during General Elections
Assistant Professor
PhD, Heriot-Watt University, Edinburgh
Research Interests:
Project Management, Facilities Management, Public Sector Procurement, Public-Private-Partnerships, Urban Waste, Sustainable Water, Knowledge Management

The programme is designed for high potential senior executives who have either taken on or are preparing to transition into higher management positions. The executive should have at least 10 years of relevant work experience. 

Senior executives require a different skillset to manage wider responsibilities and more complex management challenges. MDP provides an excellent opportunity to develop individuals who, in their current or prospective roles, are required to manage multiple functional areas in an integrated manner and drive organisational growth.

A typical participant profile includes:

  • Country Managers
  • Directors
  • Controllers
  • Senior Vice Presidents
  • CFOs
  • General Managers
  • Senior Managers
  • Unit Heads

 "MDP is a management capsule. Addresses all needs that a manager is faced with in the challenging corporate world. Case method is a very pragmatic and enlightening way of transferring knowledge"

Muhammad Ali Zaidi - Intech Process Automation Inc.

"A blend of sensational experience, holistic knowledge and deep diving opportunity to absorb concepts that are not just global but most current. Management Development Programme has instilled the mindset that leaders need to have for effective business life cycle."

Adeel Khalid - Avanceon Limited

 

Programme Fee PKR 1,500,000
Residential Fee Inclusive


* Programme fee includes tuition cost, reading material, tea and lunch served during the programme. 


ACCOMMODATION
It includes accommodation, breakfasts and dinners for the duration of the program. However, any extra charges such as telephones, extra meals etc should be paid on departure. You may check-in on the evening preceding the start date of the programme and check-out the morning after the programme ends. You are, however, requested to inform us of the time of your arrival and departure.

We offer single bed accommodation at the Rausing Executive Centre. Each bedroom with attached bathroom is equipped with a mini-fridge, writing desk and direct dial STD/ISD telephone and cable TV. All bedrooms at REC are internet-ready. Please note we do not provide accommodation for drivers accompanying participants.

ADMISSION PROCESS
Applications will be screened with regard to their suitability for each programme. Kindly ensure that your complete online application form reaches the office by the deadline. Incomplete application forms will not be entertained.

*Seat in the programme will be reserved on a first-come, first-served basis.

PAYMENT
Payment is due upon receipt of the acceptance email/letter along with the invoice. Please ensure that the payment reaches the office BEFORE the start of the programme. Space in the programme may only be ensured after we receive the fee. Payment can be made directly through:

  • Debit/credit card by visiting https://pay.lums.edu.pk. You can process the payment by selecting REDC payments from the Payment Type Section and entering a valid voucher number and access code mentioned on the voucher. Additional bank charges may apply.
  • Cash, Crossed Cheque or Pay Order/Bank Draft made in favor of "Lahore University of Management Sciences" at any United Bank- Limited (UBL) branch against the programme voucher.

However, the programme fee can also be paid via bank transfer. If you wish to dispatch the cheque directly to our office, please send it to:

Manager Marketing
Rausing Executive Development Centre
Lahore University of Management Sciences
Opposite Sector 'U', DHA Lahore Cantt Pakistan
Tel: +92 42 3560 8243

* LUMS is a not-for-profit organisation under the Income Tax Ordinance 2001. Accordingly, the income of LUMS is not tax-deductible/collectable.

DISCOUNT POLICY
If more than two executives from the same organisation participate (up to a group size of 5 participants) in a programme, each additional participant after the first two gets a 10% discount on the programme fee.

SUBSTITUTES/TRANSFERS AND REFUNDS
If you are unable to attend a registered course, we will accept a substitute until 2 working days before the programme. Substitute candidates will be subject to the same selection process as the original one. If you wish to cancel your name from a programme, please notify in writing or on call at least 5 working days before the programme. In case of late cancellation, the programme fee will be refunded after deducting an application processing fee of PKR 200,000.


It is possible to transfer the deposited fee to any open enrolment programme within 3 years. Transfers should be notified at least 5 working days before the programme. In case the participant or sponsoring organisation fails to utilise the funds within 3 years, the deposited fee will be forfeited.

Note: REDC may cancel or postpone a programme due to insufficient enrolment or unforeseen circumstances. In this case, the university will refund the registration fee but will not be responsible for any other related charges/expenses including cancellation/change charges by airline and travel agencies.

In case of postponement, the fee may be transferred to the rescheduled offering of that programme or any other programme as an alternate to refund. The University reserves the right to make changes in its programme policies and fees at any time.