Management Development Programme

The MDP curriculum has been designed to impart learning that reinforces functional knowledge and bridges the core management areas of marketing, finance, operations, technology, people management and leadership to create functional synergies.

The programme strongly emphasises participant-centred learning, encompassing diverse pedagogical tools such as case-based teaching and immersive exercises and simulations that formulate the foundation for an intellectual and engaging discussion of management theory and practice.

KEY THEMES

MARKETING

• Key principles in the context of marketing in the digital world such as positioning, segmentation, interactivity, value proposition, effectiveness, impact and brand equity;
• Importance of data and tools in developing and implementing an effective digital marketing strategy

PEOPLE

• Focus on strategic human resource management with particular emphasis on recruiting and retaining a diverse workforce (such as millennials, Gen-Z) in work-from-home and hybrid environments; 
• Strategies for performance management and employee engagement; employee well-being

DIGITAL TRANSFORMATION

• Recognise threats and opportunities in an increasingly digital world and implications for B2B/B2C organisations; 
• Articulate the vision for a digitally transformed organisation and strategies for the successful pursuit of this transformation; 
• Develop a digital mindset

INNOVATION 

• Understand the importance of process, culture, organisation and management in developing an innovative organisation; 

FINANCE

• Managing financial health of the firm, fundamentals of financial strategy, use of data and models in improving financial management
• Understanding the implications of new age (“digital”) economy on financial models

SUPPLY CHAIN AND OPERATIONS

• Build resilience in supply chain and operations with emphasis on lessons from the COVID and post-covid era; 
• Implications of digital and hybrid business models in the context of managing supply chains; impact of macro-economic conditions and implications for sustainability and value in operations and supply chain

LEADERSHIP

• Leadership styles and traits necessary to lead successfully in an increasingly digital world; 
• Communication and personal effectiveness
• How to lead and inspire people in uncertain times

STRATEGY

• Strategy development and execution 
• Understand global economic trends, the macroeconomic outlook of Pakistan and implications for organisational strategy

EMERGING THEMES

Interactive discussions on emerging themes, such as 

• Cybersecurity
• 5G
• Blockchain
• Machine Learning 
• AI and ESG
  

 "MDP is a management capsule. Addresses all needs that a manager is faced with in the challenging corporate world. Case method is a very pragmatic and enlightening way of transferring knowledge"

Muhammad Ali Zaidi - Intech Process Automation Inc.

"A blend of sensational experience, holistic knowledge and deep diving opportunity to absorb concepts that are not just global but most current. Management Development Programme has instilled the mindset that leaders need to have for effective business life cycle."

Adeel Khalid - Avanceon Limited

* Programme fee includes tuition cost, reading material, tea and lunch served during the programme. 
* Health and Safety of our prestigious participants, faculty, and staff is a top priority for LUMS. Given the current COVID-19 situation, enrolment confirmation will be subject to the submission of a valid immunization certificate with updated booster dose details for COVID-19.

ACCOMMODATION
It includes accommodation, breakfasts and dinners for the duration of the program. However, any extra charges such as telephones, extra meals etc should be paid on departure. You may check-in on the evening preceding the start date of the programme and check-out the morning after the programme ends. You are, however, requested to inform us of the time of your arrival and departure.

We offer single bed accommodation at the Rausing Executive Centre. Each bedroom with attached bathroom is equipped with a mini-fridge, writing desk and direct dial STD/ISD telephone and cable TV. All bedrooms at REC are internet-ready. Please note we do not provide accommodation for drivers accompanying participants.

ADMISSION PROCESS
Applications will be screened with regard to their suitability for each programme. Kindly ensure that your complete online application form reaches the office by the deadline. Incomplete application forms will not be entertained.

*Seat in the programme will be reserved on a first-come, first-served basis.

PAYMENT
Payment is due upon receipt of the acceptance email/letter along with the invoice. Please ensure that the payment reaches the office BEFORE the start of the programme. Space in the programme may only be ensured after we receive the fee. Payment can be made directly through:

• Debit/credit card by visiting https://pay.lums.edu.pk. You can process the payment by selecting REDC payments from the Payment Type Section and entering a valid voucher number and access code mentioned on the voucher. Additional bank charges may apply.
• Cash, Crossed Cheque or Pay Order/Bank Draft made in favor of "Lahore University of Management Sciences" at any United Bank- Limited (UBL) branch against the programme voucher.

However, the programme fee can also be paid via bank transfer. If you wish to dispatch the cheque directly to our office, please send it to:

Manager Marketing
Rausing Executive Development Centre
Lahore University of Management Sciences
Opposite Sector 'U', DHA Lahore Cantt Pakistan
Tel: +92 42 3560 8243

* LUMS is a not-for-profit organisation under the Income Tax Ordinance 2001. Accordingly, the income of LUMS is not tax-deductible/collectable.

DISCOUNT POLICY
If more than two executives from the same organisation participate (up to a group size of 5 participants) in a programme, each additional participant after the first two gets a 20% discount on the programme fee.

SUBSTITUTES/TRANSFERS AND REFUNDS
If you are unable to attend a registered course, we will accept a substitute until 2 working days before the programme. Substitute candidates will be subject to the same selection process as the original one. If you wish to cancel your name from a programme, please notify in writing or on call at least 5 working days before the programme. In case of late cancellation, the programme fee will be refunded after deducting an application processing fee of PKR 40,000.

It is possible to transfer the deposited fee to any open enrolment programme within 3 years. Transfers should be notified at least 5 working days before the programme. In case the participant or sponsoring organisation fails to utilise the funds within 3 years, the deposited fee will be forfeited.

Note: REDC may cancel or postpone a programme due to insufficient enrolment or unforeseen circumstances. In this case, the university will refund the registration fee but will not be responsible for any other related charges/expenses including cancellation/change charges by airline and travel agencies.

In case of postponement, the fee may be transferred to the rescheduled offering of that programme or any other programme as an alternate to refund. The University reserves the right to make changes in its programme policies and fees at any time.